Cookie Policy

Last updated: June 5, 2026

What Are Cookies?

This Cookie Policy explains what cookies are and how we use them on **WeatherPulse** (`https://theweatherpulse.in`). You should read this policy to understand what types of cookies we use, the information we collect using cookies, and how that information is used.

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and analyze what works and where it needs improvement.

1. How We Use Cookies

As most of the online services, our website uses first-party and third-party cookies for several purposes.

**First-party cookies** are mostly necessary for the website to function the right way (e.g. keeping track of your active location search settings and units choice in Redux storage). They do not collect any of your personally identifiable data.

**Third-party cookies** used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience.

2. Types of Cookies We Use

Necessary / Functional Cookies:

Essential cookies that enable core features like theme selection, units toggle (Metric vs. Imperial), and bookmarking your favorite cities in local storage.

Analytical / Performance Cookies:

Used to collect statistical visitor data via Google Analytics (e.g., page views, session duration, and geographical stats) to help us analyze site traffic and improve performance.

Advertising / Marketing Cookies:

Set by third-party advertising systems (like Google AdSense) to deliver targeted ads based on your interests. They track your visits across other websites to show relevant product banners.

3. How Can I Control Cookies?

You can manage your cookie preferences through your web browser settings. Most browsers allow you to refuse to accept cookies or delete existing cookies.

To opt-out of Google's use of cookies for interest-based advertising, you can customize your preferences or opt-out entirely by visiting the Google Ads Settings page.